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Profit Growth With The Aid of Usability Concepts
Posted on April 6th, 2011 No commentsamp;lt;div id=amp;quot;_mcePasteamp;quot;amp;gt;The term, website usability, has been around for quite a few years, and yet it is something that seems to be hardly discussed in the more heavily trafficked marketing forums. We find that just incredible because it really is talking about optimization of all elements of a commercial site. If your site is not very amp;quot;usable,amp;quot; then basically people will not want to use it – which means stay there, or come back – meaning not very sticky. Of course it is obvious that your site needs to be user friendly and encourages people to return. You will need to have a clear picture of what your site visitors are doing once they land on your website.amp;lt;/divamp;gt;
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amp;lt;div id=amp;quot;_mcePasteamp;quot;amp;gt;There is basically one method to monitoring our visitors, and that is through a good tracking program. The basic approach is to discover where your site is under-performing; once done, you examine the location and begin making adjustments. When you think about it, that approach is not so sophisticated, but it does work well if you do it. You are able to find free and paid for scripts as well as feature rich and very basic ones. They basically do the same things, and then it boils down to features and benefits. You will need to know the how, where and when of traffic flow as well as time spent on each page. A robust tracking script will enable you to observe your visitors and look for trails and signs they were on your site.amp;lt;/divamp;gt;
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amp;lt;div id=amp;quot;_mcePasteamp;quot;amp;gt;What we are talking about here is executing site wide optimization. All businesses on the web need the highest conversion rates no matter what is truly being converted. In order to see what works, you will employ specific kinds of tests. There are superior testing processes, but the most common is A/B split testing on your pages. Multivariate testing is much more powerful and diverse than split testing. You may take the somewhat blind approach and choose arbitrary aspects of your pages to run a test. But like we pointed out earlier, you use the tracking software metrics to identify possible trouble pages, and then you just start testing that page. The sensible approach to optimization and testing is to find out where your site is weak so you can fix it.amp;lt;/divamp;gt;
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amp;lt;div id=amp;quot;_mcePasteamp;quot;amp;gt;When you work to boost usability and performance, you should realize that it is a time-consuming process. Once you start seeing positive results, you will likely be happy with yourself for having accomplished it. When your site is fully optimized, your desired conversions will be the best they can be. That merely spells more profits and long term business for you.amp;lt;/divamp;gt;
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Powerful And Proven Solutions To Boost Squeeze Page Conversion Rates
Posted on April 2nd, 2011 No commentsamp;lt;pamp;gt;After finding ways to get targeted prospects to your squeeze pages, your next barrier is getting prospects to your mailing list. There are many facets of this overall process that will each contribute to your success. But you do have to understand that everything could be in vain if the level of quality of your traffic is weak. You will likely be setting yourself up for disaster if you are not producing the best traffic possible. However, finding good site visitors is really not that hard, and so your landing page will be next in line to get high conversion rates. This article will cover just some of the things you really should do if you want to achieve the most from your list building efforts. It truly does not really make a difference if your webpage is regarding amp;lt;a href=amp;quot;http://www.thinninghairwomen.orgamp;quot;amp;gt;thinning hair womenamp;lt;/aamp;gt;, amp;lt;a href=amp;quot;http://www.symptomsofpanicattacks.orgamp;quot;amp;gt;symptoms of panic attacksamp;lt;/aamp;gt; or perhaps wanting to instruct individuals amp;lt;a href=amp;quot;http://www.symptomsofpanicattacks.org/how-to-avoid-panic-attacks.htmlamp;quot;amp;gt;how to avoid panic attacksamp;lt;/aamp;gt;, all of us needs to recognize how to enhance their readers actions on their sales page.amp;lt;/pamp;gt;
amp;lt;pamp;gt;The one single task you should put into effect is set-up your squeeze page for testing. But understand that there is nothing tricky about this process, and you really need to do it. All you are going to be doing is testing a single thing at a time, and you do this by rotating the page with a straightforward script called a URL rotator. Make sure you have a decent tracking script in place so you can record impressions and clicks. We suggest you create another headline so you can improve that because it plays a big role in conversions. What you’ll do is systematically go from one element to the next and boost. So you are able to see how uncomplicated this is, but it is very potent because you can get the best conversions you possibly can with it.amp;lt;/pamp;gt;
amp;lt;pamp;gt;Certainly you know that you must present something in return for their contact details. You can correctly view this part as one of your most ultra powerful persuasive elements for gaining new subscribers. Your targeted traffic must consider what you want to exchange and be absolutely impressed with it. Keep in mind that you do not generally have to use an ebook, and in fact it may perhaps be better if you did not. Do something different with it so they will not think they can easily find the details for free on the net. Only you will understand what will speak to them in the most successful way about the benefits. You can additionally help your conversion rates by using an image that also includes the energy of your offer.amp;lt;/pamp;gt;
amp;lt;pamp;gt;Moreover, you need to test your sign up box because it includes a few items that need to be optimized. Locate a pleasing and eye catching button graphic image to use for the submitting link. The standard submit buttons used are not very remarkable to say the least. On a related note, improve the text that comes with the usual button that everybody gets given that it is the same text you see everywhere else. You want it to be distinct but also help to bolster what people are getting. One method to incorrectly draw notice is by using Flash animation anywhere except maybe the moving arrow, but make sure to test that, also.amp;lt;/pamp;gt;